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ISP Market Research

Subscriber Values

Dial-up, cable modem, or free Internet access subscriber—the value of each client continues to change as the market's rebound lifts company values across the board.

by ISP-Planet Staff
[May 10, 2001]
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We list public companies only and do not include ISPs that are part of much larger firm, like MSN, for example. Current subscriber counts are derived from ISP-Planet's ISP Rankings with the exception of AOL, for which we use worldwide subscriber counts here. WSRN.com is the source for market data.

History
In response to readers' requests, we now provide historical data for the subscriber values here .

Transaction data
Third party subscriber value research from MCG Capital Corporation averages the ISPs that MCG has bought and sold in the past year. Revenue per subscriber per month is particularly interesting data. Note, however, that the rate of ISP deals is declining drastically.

ISP Subscriber Value:  $2,459

Rank

ISP

Value per subscriber

Market Cap
(millions)

Number of subscribers


[AOL]

AOL

$6,973

$226,816

32,530,000

[ELNK]

Earthlink

$348

$1,670

4,600,000

[PRGY]

Prodigy

$56

$174

2,200,000

AOL subscriber numbers include gateway.net, RoadRunner, and CompuServe.

 

Cable ISP Subscriber Value:  $521


[RCNC]
RCN
$613
$360
920,713

[ATHM]

Excite@Home

$495

$1,475

2,300,000

[WGAT]

WorldGate

$454

$71

104,000

RCN subscriber numbers include 447,157 dialup and DSL subscribers.

 

Mobile Wireless ISP Subscriber Value:  $1,266


[MCOM]

Metricom (Ricochet)

$3,945

$161

40,900

[GOAM]

GoAmerica

$2,788

$200

71,587

[MTNT]

Motient

$364

$74

205,900


 

Free ISP Subscriber Value:  $30


[NZRO]

NetZero

$19

$82

4,400,000

[JWEB]

Juno

$9

$35

3,700,000

Juno and NetZero now provide a mix of fee and free services.

 

ISP Subscriber Sale Value:  $404

(based on subscriber per sale analysis)

Date

Buyer / Seller

Value per subscriber

Sale price
(millions)

Number of subscribers


9-00 Earthlink/OneMain.com $404 $308 (approx.) 762,000
5-00 Prodigy/FlashNet $275 $55 (approx.) 200,000
3-00 CoreComm/Voyager.net $1,405 $506.1056 (approx.) 360,000

1-00

OneMain/Radiks.net

$536

$7.5

14,000

10-99 Voyager/ComNet, TDI Internet, Choice Dot Net *
(avg.) $499 
$12.5 
25,000 
9-99 Voyager/MichWeb, Internet Connection Services *
(avg.) $41 
$1.2 
30,000 

* Composite figures: Prices and subscriber counts for individual acquisitions were not available.

Subscriber values are derived from available market capitalization figures and subscriber disclosures of publicly traded ISPs. Market data is supplied by wsrn.com . Subscriber Sale Value is based on reports at ISP News , an internet.com publication.

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